Building a reputation for your program is part of building your yearbook brand. Here’s a way to get started: Parkway West High School (MO) adviser Debra Klevins shared this great idea. She has her students make business cards and has them printed using an online vendor for less than $10 for 100 cards. They use the cards when they set up interviews and when they ask for story ideas. They also hand them out at events to remind parents to purchase a yearbook. |