Embracing this concept will naturally improve your storytelling — and your readership
All right, here’s the secret: We care about people, not things. That’s it.
When it comes to yearbook copy, we want to remember how we felt about…
https://yearbookdiscoveries.com/wp-content/uploads/2020/01/CPA_football.jpg6711008HERFF JONES YEARBOOKShttps://yearbookdiscoveries.com/wp-content/uploads/2018/07/HJ_logo_black_ybd_mark_03.pngHERFF JONES YEARBOOKS2020-01-10 14:20:102020-01-10 14:22:54The Human Experience
‘Jumbos’ help with campus relevance
It’s hard to guess exactly why the buy-rate at Blue Valley West High School in Overland Park, Kansas, is nearly twice the national average, but it’s not hard to understand how important culture…
https://yearbookdiscoveries.com/wp-content/uploads/2019/12/01_Jumbos.jpg6721008HERFF JONES YEARBOOKShttps://yearbookdiscoveries.com/wp-content/uploads/2018/07/HJ_logo_black_ybd_mark_03.pngHERFF JONES YEARBOOKS2019-12-10 13:46:382019-12-10 15:31:28Ybk: It's a Big Deal
...and the truth of the mantra still holds
If you’ve been a yearbooker very long, you’ve probably been in a conversation — or 15 —about how yearbook is forever.
You’ve likely preached it as you work with newbies — and when…
https://yearbookdiscoveries.com/wp-content/uploads/2017/05/leave_your_legacy_01b.jpg533845ANN AKERS, MJEhttps://yearbookdiscoveries.com/wp-content/uploads/2018/07/HJ_logo_black_ybd_mark_03.pngANN AKERS, MJE2019-12-02 10:35:352019-12-05 09:06:53We've All Said it Before
Giovanni Montalvo didn’t get his yearbook portrait taken his senior year at Cinco Ranch High School. Or his junior, or sophomore or freshman year. He can’t really remember why. He was still interviewed for his senior yearbook and even…
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Timely topics written for advisers and editors from all kinds of books and administrators working to build strong school communities. No need to subscribe if you’re a current Herff Jones customer, you’re already on the list!
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